25 Twitter Marketing Tips That Actually Work

Welcome to What I'm Reading! Here's a look at what I found interesting over the last two weeks. Hopefully these articles help you in your business.

Social Media and the Interwebs

25 Twitter Marketing Tips That Actually Work 2022 - TrackMyHashtag
A few of these are obvious but most are really good and apply specifically to Twitter, as opposed to being generally about social media.

The Best Time to Send an Email - HubSpot
The answer: Right now, the time that I'm sending this email. It's not an accident that my newsletters usually get sent between 9 am-12 pm.

LinkedIn Profile Pictures - ExpressPros
It's OK to smile! It's not just that I'm a headshot photographer who takes LinkedIn profile pictures, it's because the blog says so. Whichever source you choose to believe, it's OK to look happy.

LinkedIn Content Creation Success Tips - Social Media Examiner
Speaking of LinkedIn, here's another article for you.

6 Short-Form Video Trends Marketers Should Watch in 2022 - HubSpot
If you're doing content marketing, you need to be doing short-form video. Period.

Do You Really Need a Newsletter as a Freelancer? - The Freelance Creative
This one is specifically for freelancers like me. Obviously, I chose to have a newsletter because you're reading it now. It isn't necessary though and it can be a serious timesuck. (Trust me, it takes a lot of time.)

Other Stuff

A Simple Way to Introduce Yourself - Harvard Business Review
I see sooooo many bad introductions. If you're not sure how to introduce yourself at a business gathering, then here you go. Now you do.